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Join thousands of businesses on their mission to reduce food waste

Save the planet, attract new customers, recover sunk costs

  • By signing up you accept the Too Good To Go privacy policy.

Fighting food waste together

The Sustainable Restaurants Association is teaming up with Too Good To Go โ€• a unique, easy-to-use app that helps food businesses sell their surplus food directly to million of consumers so it doesnโ€™t go to waste!

If youโ€™re looking for a simple way to clear surplus food, simply fill in your details at the top of this page and Too Good To Go will be in touch.

SRA members get a special discount when they sign up:
Too Good To Go's joining fees are waived.

Plus, two in three Too Good To Go consumers return as full-paying when they pick up food, so it's a great way to attract new customers.

As a result of unpredictability of consumer demand and challenges with knowing how much to order from suppliers, food businesses are often left with surplus food at the end of the day. Thankfully, our app is helping tens of thousands of stores across 15 countries sell their daily surplus food to new, local customers so it doesn't go to waste.

How does it work?

Consumers buy โ€˜Magic Bagsโ€™ on the app. These are bags or boxes of unsold food where the content is a surprise. You simply hand over food or beverages, whatever is surplus in your store!

You set a collection time and location on the app that works for you for consumers to pick up the food. You can easily switch it on and off or change pick up times!

Itโ€™s a win-win-win

Show you care: take tangible steps to reduce food waste and help the environment

Recover sunk costs: earn money for food that would have been wasted

Gain brand exposure: place yourself alongside other leading brands

Thereโ€™s no upfront cost (all fees are deducted from the payments Too Good To Go sends you)

No contract, no commitment, cancel any time.

Want to learn more? Fill in your details in the form above and we will be in touch!

SOME OF OUR PARTNERS

WHAT TO KNOW

  • The Too Good To Go app lets you reduce your food waste and earn back money on stock that would have been thrown away - a win-win. Further still, 76% of customers who discover a store through Too Good To Go will return as full-paying customers.
  • Almost no more than it takes to throw food away! All that is required of you is to set aside your surplus food to be picked up by a customer. Then, at the collection time, the customer shows their digital receipt and you hand over the food.
  • Signing up to Too Good To Go is free, and you won't pay anything unless you sell food through the app. Once you start selling food, we'll deduct an annual fee and a small commission on each Surprise Bag sold. This commission fee varies depending on what you charge for your Surprise Bags. Reach out to our team, and we'll walk you through it.
  • We'll send you the money you've earned from Too Good To Go on a quarterly basis. All you have to do is give us your bank account details - you can do this using MyStore on the app or on desktop.
  • While we encourage customers to bring their own containers or bags, often they'll need to use a takeaway bag you provide. If you already have packaging that works for this purpose, you're welcome to use it.
An employee from a cafรฉ giving a Surprise Bag to a Too Good To Go user

THEREโ€™S SOMETHING FOR EVERY BUSINESS

From grocers to pizzerias, supermarkets to sushi restaurants - we'll make sure your food gets eaten, not wasted.

WASTE LESS, EARN MORE

The results completely superseded our expectations and we were blown away by how easy it was to transition this partnership into our business.

A basket with four loaves of bread

RECOVER SUNK COSTS

We hope other supermarkets will follow our lead to reduce food waste.

A customer taking a red pepper from a supermarket shelf

REACH NEW CUSTOMERS

Too Good To Go is a key piece in the puzzle of cutting waste, helping us reduce surplus food across our hotels and engage local communities at the same time. Weโ€™re already seeing an impact and view Too Good To Go as a great partnership.

A restaurant table with a plate of tacos, two bowls of salads and a couple of glasses of Sangria
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